{"id":426,"date":"2025-03-28T10:31:46","date_gmt":"2025-03-28T09:31:46","guid":{"rendered":"https:\/\/amarantacademy.nl\/about-us\/"},"modified":"2025-07-02T14:16:59","modified_gmt":"2025-07-02T13:16:59","slug":"about-us","status":"publish","type":"page","link":"https:\/\/amarantacademy.nl\/en\/about-us\/","title":{"rendered":"About us"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; custom_padding_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; use_background_color_gradient=&#8221;on&#8221; background_color_gradient_stops=&#8221;rgba(0,0,0,0.18) 0%|rgba(0,0,0,0.18) 100%&#8221; background_color_gradient_overlays_image=&#8221;on&#8221; background_image=&#8221;https:\/\/amarantacademy.nl\/wp-content\/uploads\/2025\/05\/opleidingsgebouw-top.jpg&#8221; custom_padding=&#8221;175px||175px||true|false&#8221; custom_padding_tablet=&#8221;125px||125px||true|false&#8221; custom_padding_phone=&#8221;100px||100px||true|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; header_font=&#8221;|||on|||||&#8221; header_font_size=&#8221;20px&#8221; header_2_font=&#8221;|600|||||||&#8221; header_2_font_size=&#8221;36px&#8221; header_2_line_height=&#8221;1.2em&#8221; text_orientation=&#8221;center&#8221; background_layout=&#8221;dark&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h1>About us<\/h1>\n<h2>The <em><span class=\"special-font\">academy<\/span><\/em> and our story<\/h2>\n<p>From generation to generation, with love for the craft and respect for the grain.[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;-30px||||false|false&#8221; border_radii=&#8221;off|30px|30px||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;||||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; header_2_font=&#8221;|700|||||||&#8221; header_2_font_size=&#8221;24px&#8221; header_2_line_height=&#8221;1.2em&#8221; custom_padding=&#8221;|25%|||false|false&#8221; custom_padding_tablet=&#8221;|25%|||false|false&#8221; custom_padding_phone=&#8221;|0%|||false|false&#8221; custom_padding_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2> The Amarant Academy Story <\/h2>\n<p>Amarant Academy is part of Royal Amarant Bakers, a family business with over 100 years of experience. We\u2019re ready to keep baking delicious, affordable and healthy bread in a sustainable way for another 100 years. And we&#8217;d like to take you along for the ride with this unique program!<\/p>\n<p>Developments in the baking profession are so rapid that training programs struggle to keep up. By drawing on our practical expertise and extensive network of professionals, our education will turn you into a genuine Next-Gen Baker.[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_4,1_4,1_4,1_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/amarantacademy.nl\/wp-content\/uploads\/2025\/06\/amarant-opgericht-1924.jpg&#8221; alt=&#8221;amarant founded in 1924&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; border_radii=&#8221;on|10px|10px|10px|10px&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;||||||||&#8221; text_font_size=&#8221;16px&#8221; header_2_font=&#8221;|700|||||||&#8221; header_2_font_size=&#8221;40px&#8221; custom_margin=&#8221;||20px||false|false&#8221; custom_padding=&#8221;||||false|false&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>1924<\/h2>\n<p>Amarant was founded in 1924 by Jan and Anna Pater. It started small with a self-built bakery in their farmhouse and a dog cart used to deliver the bread. After World War II, they baked traditional white bread for the whole village.[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/amarantacademy.nl\/wp-content\/uploads\/2025\/06\/overname-Cor-1955.jpg&#8221; alt=&#8221;acquisition son Cor 1955&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; border_radii=&#8221;on|10px|10px|10px|10px&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;||||||||&#8221; text_font_size=&#8221;16px&#8221; header_2_font=&#8221;|700|||||||&#8221; header_2_font_size=&#8221;40px&#8221; custom_margin=&#8221;||20px||false|false&#8221; custom_padding=&#8221;||||false|false&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>1955<\/h2>\n<p>Their son Cor takes over the bakery with his wife Tinie, introducing countless new developments: a new house with a new shop, the acquisition of the Hoorn Bread Factory, the renovation of the bakery in Avenhorn and partnerships with supermarkets and grocery stores. [\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/amarantacademy.nl\/wp-content\/uploads\/2025\/06\/bake-five-1991.jpg&#8221; alt=&#8221;Bake Five 1991&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; border_radii=&#8221;on|10px|10px|10px|10px&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;||||||||&#8221; text_font_size=&#8221;16px&#8221; header_2_font=&#8221;|700|||||||&#8221; header_2_font_size=&#8221;40px&#8221; custom_margin=&#8221;||20px||false|false&#8221; custom_padding=&#8221;||||false|false&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>1991<\/h2>\n<p>Johan and Marleen Pater are in charge. They acquire several bakeries throughout the Netherlands, set up partnerships with large supermarket chains and establish of Bake Five.[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/amarantacademy.nl\/wp-content\/uploads\/2025\/06\/100-jaar-koninklijk-2024.jpg&#8221; alt=&#8221;100 years of Amarant royal 2024&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; border_radii=&#8221;on|10px|10px|10px|10px&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;||||||||&#8221; text_font_size=&#8221;16px&#8221; header_2_font=&#8221;|700|||||||&#8221; header_2_font_size=&#8221;40px&#8221; custom_margin=&#8221;||20px||false|false&#8221; custom_padding=&#8221;||||false|false&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>2024<\/h2>\n<p>In 2024, we celebrated our 100th anniversary and were awarded the designation &#8220;Royal,&#8221; becoming Royal Amarant Bakers. We now have four bakeries and about 450 employees led by the fourth generation of Paters. [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#F5F2E9&#8243; custom_padding=&#8221;0px||0px||true|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;25px||15px||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; header_2_font=&#8221;|600|||||||&#8221; header_2_font_size=&#8221;36px&#8221; custom_css_free_form=&#8221;.special-font {||    font-family: &#8216;Georgia&#8217;, serif;||    font-weight: 300;||}||&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>DISCOVER <em><span class=\"special-font\">the bakery of the future<\/span><\/em><\/h2>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;1_2,1_2&#8243; make_equal=&#8221;on&#8221; custom_padding_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;||100px||false|false&#8221; custom_padding_tablet=&#8221;||100px||false|false&#8221; custom_padding_phone=&#8221;||60px||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/amarantacademy.nl\/wp-content\/uploads\/2025\/06\/broodatelier-amarant.jpg&#8221; alt=&#8221;bread studio&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; border_radii=&#8221;on|10px|10px|10px|10px&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_css_main_element=&#8221;margin: auto;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; header_2_font=&#8221;|700|||||||&#8221; header_2_font_size=&#8221;24px&#8221; header_2_line_height=&#8221;1.2em&#8221; custom_padding=&#8221;|20%|||false|false&#8221; custom_padding_tablet=&#8221;|20%|||false|false&#8221; custom_padding_phone=&#8221;|0%|||false|false&#8221; custom_padding_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>Location Amarant Academy<\/h2>\n<p>One of the in-person teaching locations is Het Broodatelier in Avenhorn, a facility designed for developing and producing innovative bread products. Equipped with cutting-edge technologies and equipment, it supports the entire production process from raw ingredients to finished goods. This facility is ideal for experimenting with and refining both traditional and modern baking methods, with a special focus on sourdough products. It\u2019s a place where you can give free rein to your creativity.[\/et_pb_text][et_pb_button button_text=&#8221;View more&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_button][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_2,1_2&#8243; make_equal=&#8221;on&#8221; custom_padding_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#680D42&#8243; custom_margin=&#8221;||60px||false|false&#8221; custom_padding=&#8221;3%|3%|3%|3%|true|true&#8221; custom_padding_tablet=&#8221;6%|6%|6%|6%|true|true&#8221; custom_padding_phone=&#8221;10%|8%|10%|8%|true|true&#8221; border_radii=&#8221;on|10px|10px|10px|10px&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_css_main_element=&#8221;margin: auto;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; header_2_font=&#8221;|700|||||||&#8221; header_2_font_size=&#8221;24px&#8221; header_2_line_height=&#8221;1.2em&#8221; background_layout=&#8221;dark&#8221; custom_padding=&#8221;|20%|||false|false&#8221; custom_padding_tablet=&#8221;|20%|||false|false&#8221; custom_padding_phone=&#8221;|0%|||false|false&#8221; custom_padding_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>Questions or need help?<br \/>\nGet in touch!<\/h2>\n<p>Whether you want to make the best dough, improve processes or take your team to the next level: we\u2019ll teach you how. We grow together, with respect for the craft and a keen eye for innovation and sustainability. Want to know more?[\/et_pb_text][et_pb_button button_url=&#8221;https:\/\/amarantacademy.nl\/en\/faq\/&#8221; button_text=&#8221;Check out the FAQ&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;][\/et_pb_button][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/amarantacademy.nl\/wp-content\/uploads\/2025\/05\/bakker-specialist.jpg&#8221; alt=&#8221;baker at bread oven&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_margin_tablet=&#8221;40px||||false|false&#8221; custom_margin_phone=&#8221;40px||||false|false&#8221; custom_margin_last_edited=&#8221;on|phone&#8221; border_radii=&#8221;on|10px|10px|10px|10px&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>About us The academy and our story From generation to generation, with love for the craft and respect for the grain. The Amarant Academy Story Amarant Academy is part of Royal Amarant Bakers, a family business with over 100 years of experience. We\u2019re ready to keep baking delicious, affordable and healthy bread in a sustainable [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":3,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-426","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/amarantacademy.nl\/en\/wp-json\/wp\/v2\/pages\/426","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/amarantacademy.nl\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/amarantacademy.nl\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/amarantacademy.nl\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/amarantacademy.nl\/en\/wp-json\/wp\/v2\/comments?post=426"}],"version-history":[{"count":2,"href":"https:\/\/amarantacademy.nl\/en\/wp-json\/wp\/v2\/pages\/426\/revisions"}],"predecessor-version":[{"id":445,"href":"https:\/\/amarantacademy.nl\/en\/wp-json\/wp\/v2\/pages\/426\/revisions\/445"}],"wp:attachment":[{"href":"https:\/\/amarantacademy.nl\/en\/wp-json\/wp\/v2\/media?parent=426"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}